Helping manufacturers and distributors succeed in today’s digital world

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Our Mission

Our Mission

Our mission is clear, to help small and midsize manufacturers and distributors succeed in today’s digital world. We recognized that small and midsize enterprises didn’t have the same access as larger organizations did to comprehensive, innovative, and intelligent industry-specific solutions. Also, these solutions were too expensive and complex. So, we decided to solve the unique challenges of growing manufacturers and distributors with a sized-right, industry-specific business management solution on SAP Business One, the #1 ERP platform trusted by over 80,000 small and midsize enterprises.

In a world of me-too ERP software, we offer a complete business management solution for manufacturers and distributors with best-in-class industry and business functionality, market-leading technology, and deep industry expertise.


Our Values

Our values are shaped by our relentless focus on you, our customers. We provide more than software. We deliver real solutions that solve your unique challenges.

As your partner, we do whatever it takes to help you succeed. We bring a unique understanding of manufacturing and distribution, years of industry experience, and an unrelenting focus to solve your business problems with the OptiProERP solution on the SAP Business One platform.

Our Values

About Us

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OptiProERP is an eWorkplace Manufacturing solution. eWorkplace Manufacturing is SAP’s strategic industry partner for manufacturing and distribution and its first North American OEM partner as part of SAP’s global PartnerEdge Program.

Serving manufacturers and distributors with OptiProERP for discrete manufacturing and BatchMaster for process manufacturing, eWorkplace Manufacturing has gained the trust of over 3,000 customers globally.

We are a full-service partner that:

  • Innovates our manufacturing- and distribution-specific solutions with our own research and development teams
  • Manages our customers’ implementations, training, and ongoing customer support soup to nuts
  • Sells our solutions directly to our customers
  • Services all our customers in-house without any partners or 3rd party contractors for a single source of accountability

Years in Business









Global Offices


Our Leadership

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Sahib Dudani

Sahib Dudani, CEO

Dr. Sahib Dudani is the Founder, President, and CEO of eWorkplace Manufacturing, Inc., a group of software and services companies he founded in 2000 focused on the manufacturing and distribution industries. A lifelong entrepreneur with over 40 years of experience leading innovation in the technology industry, Dr. Dudani brings deep industry knowledge, expertise, and a clear understanding of the challenges confronting manufacturers and distributors. Dr. Dudani holds a doctorate in Engineering and takes great pleasure in mapping solutions to complex problems with technology that performs as simply as possible.

Srinivas Tadepalli

Srinivas Tadepalli, Chief Product Architect

Mr. Tadepalli leads OptiProERP’s overall product development and platform strategy. With more than 30 years of experience leading successful software and IT companies, Mr. Tadepalli has worked with many ERP products, including custom-built and best-in-class industry solutions like SAP, Oracle, PeopleSoft, and SAP Business One. Mr. Tadepalli’s passion for technology and deep industry knowledge inform his understanding of customer business problems and his ability to develop unique solutions that deliver genuine value.

Sudi Gummi

Sudi Gummi, General Manager, US Operations

Mr. Gummi leads strategy, operations, and growth for OptiProERP. His experience includes managing programs from definition to implementation to increase growth, efficiency, and impact. Previously, Mr. Gummi, a management consultant at PwC, focused on business and digital transformation strategy projects for Fortune 500 companies and was responsible for leading engagement teams and overall delivery, developing and managing client relationships, and generating new business.

Geraldina Pufnock

Geraldina Pufnock, General Manager, LATAM Operations

Ms. Pufnock manages the LATAM operations for OptiProERP. She is an SAP Certified Business Intelligence Consultant and is certified in SAP Business One. Ms. Pufnock has over 25 years of executive experience and a corporate finance background. She is an expert in conducting studies to improve the operational and financial effectiveness of various business units and performing cost and financial analyses. She has a Master’s Degree in Data Analytics from the University of Maryland.

Joshua Douglass

Joshua Douglass, VP of Finance and Administration

Mr. Douglas manages customer contracts and customer-related financial transactions. His role also involves establishing and adjusting organizational processes and internal controls to improve performance for OptiProERP. Mr. Douglas is an MBA graduate from Cal State Fullerton.

Pratik Odhavia

Pratik Odhavia, Pre-Sales Lead

Pratik has an undergraduate degree as an Engineer in Computer Science and a graduate degree in Management. He is an SAP Business One certified functional consultant with over ten years of experience in design, implementation, and managing complex SAP Business One projects in the United States, Canada, and Africa. Pratik has worked with companies from many industries, including Discrete Manufacturing, Wholesale and Distribution, Transportation and Logistics, and Oil and Gas. He enjoys keeping up-to-date on the latest technological advances like generative AI, Machine Learning, and Big Data.

Cesar Martin

Cesar Martin, Smart Factory Managing Director

Mr. Martin is responsible for implementing Industry 4.0 and cutting-edge technology into our products to benefit our small to midsize customers. Our team, under his command, has developed ERP agnostic Smart Factory, a cloud-based Manufacturing Operations Management (M.O.M.) system that helps customers anticipate and respond faster to changing variables and market requirements. Mr. Martin has a passion for innovation, extensive experience in various leadership roles with SAP, and a deep understanding of the complexities and nuances of different manufacturing environments.

Anil Gursahani

Anil Gursahani, Director of ERP Services and Support

Mr. Gursahani leads customer support and cloud operations for OptiProERP, focusing on customer success and system benefits. Mr. Gurshani has over 20 years of experience implementing ERP systems. He has domain experience across ERP solutions, CRM, and infrastructure technology. He is knowledgeable about process and discrete manufacturing with an extensive ERP service and support background, overseeing and implementing manufacturing ERP systems.

Ask about our industry-leading ERP solutions

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